It's A 10 Miracle Shampoo Plus Keratin (Sulfate Free) 295.7ml/10oz

Introducing It’s A 10 Miracle Shampoo Plus Keratin (Sulfate Free) — a versatile cleanse that nourishes, protects, and preserves color without the harsh detergents you don’t want. Formulated with keratin protein, this shampoo doesn’t just wash; it conditions and reinforces each strand for real resilience and a vibrant, healthy look.

Size: 295.7 ml / 10 oz

What sets it apart

• Sulfate-free formula delivers a gentle cleanse that preserves moisture, so hair stays supple instead of dry after washing.
• Keratin protein provides intensive conditioning and strengthens the hair fiber to reduce breakage, helping you maintain smooth, resilient strands.
• Color-friendly care helps keep color vibrant and preserved, even with regular washing.
• Chinese Tea Leaf Extract supplies antioxidants and nutrients to support overall hair health.
• Sunflower Seed Extract acts as a natural sunscreen for hair, aiding protection from sun-related damage.
• Linseed Oil moisturizes and penetrates the hair shaft to help prevent breakage and preserve color.
• Humidity protection locks in style and minimizes frizz in challenging weather.
• Heat & environmental protection shields against styling heat and everyday environmental stressors.
• Free of sulfates, sodium chloride, and parabens for a clean, non-irritating wash experience.

Who it’s for

Ideal for daily use and especially beneficial for color-treated or chemically treated hair. If you’re looking for a gentle cleanser that supports color longevity while delivering conditioning power, this keratin-rich formula is designed for you.

What you can expect

• Hair that feels soft, bouncy, and easy to manage after every wash.
• Color that looks richer and more vibrant over time with regular use.
• Longer-lasting style thanks to humidity and heat protection that reduce frizz and post-styling fallout.

Why this works better than conventional options

Many shampoos rely on sulfates that strip moisture and dull color. This sulfate-free approach, paired with keratin and a targeted blend of botanical extracts, cleanses without drying, reinforces the hair fiber, and supports color retention and shine. It’s a practical, everyday solution for anyone managing color-treated or chemically treated hair who wants healthier-looking, easier-to-style locks.

Make It’s A 10 Miracle Shampoo Plus Keratin (Sulfate Free) part of your routine and experience hair that’s softer, stronger, and more vibrant from root to tip.